2020 – 2022 · 2+ years

[PLACEHOLDER] Commerce in real-time — designing for the broadcast moment

[PLACEHOLDER] Three experiments in bringing shopping to TV: T-Commerce, shoppable video, and AR. How innovating at the intersection of broadcast and commerce changes what's possible.

T-Commerce AR · Globo — cover

T-Commerce

[PLACEHOLDER: T-Commerce]

Shoppable Video

[PLACEHOLDER: Shoppable Video]

AR Experience

[PLACEHOLDER: AR Experience]

Status

Detailed case study coming soon with KPIs and learnings.

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